Step Inside the Minds of Online Success Masters
September 12, 2003
(c)Copyright Jeff Smith 2003
(
http://www.infoproductcreator.com)
jeff@infoproductcreator.com
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WHAT'S INSIDE
1. UPDATE
2. FEATURE
"Simple Simon Creates Profitable Infoproducts!" - Jeff Smith
3. PRODUCT REVIEW
"Sprinks Content-Based Pay-Per-Click"
4. USEABLE NEWS
Mystery To Be Unveiled On Monday September 15th
at Midnight!
Product Launch, OrderrButtonTriggers.com
5. WRAP UP
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Update From Jeff
Welcome to all our new subscribers this week, we've
had our most active 2-weeks of signups EVER in the
1.5 year history of this newsletter.
Thanks to everyone for reading each week and sending
me feedback - that's what keeps this little rag
interesting and fresh.
Can you create profitable infoproducts in niche
markets OUTSIDE of internet marketing?
You bet ya!!
The Ultimate Information Entrepreneur's Success Package
gives you many examples of eBooks on topics as
different as Golfing, Horse Training, Health and
Wellness, and Small Business.
In fact, you could argue that your chances of succeeding
are as good - sometimes better - outside of the internet
marketing niche.
Today's feature article walks you through 10 examples
of finding profitable niche topics for your infoproducts
and getting them done fast!
You'll also find a review of the Sprinks Pay-Per-Click
Advertising service - it's cool - find out about "Content-
Based" advertising and why it may pull in some serious
returns for you!
I really like to hear from my subscribers so contact me
at the address listed below...
Jeff
jeff@infoproductcreator.com
FEATURE ARTICLE
Simple Simon Creates Profitable Infoproducts!
by Jeff Smith
Put your hand up if you think infoproducts take months,
even years to develop?
Hold that thought!
Remember your parents or teachers telling you to "try
harder", "spend more time at it", "work harder",
"be dedicated".
You rarely heard them say "work smarter, not harder" or "
focus on the low lying fruit first"
Fact is, there are many people working their butts off, but
rarely does that impressive effort lead to success,
achievement or happiness.
I'm not advocating taking short-cuts - that doesn't work
either - just ask the bank robber who hasn't seen his kids
for over a year.
Rather - use your noggin for what it was designed for -
understanding the world around us, where we fit into it and
what people need and want to live in society.
By choosing infoproduct topics that make use of your
knowledge AND that appeal to high demand, you can quickly
turn your dreams into solid financial returns.
Here are 10 rapidfire infoproducts you could create within
weeks - some within hours. How many do you think you could
write?
1. 10 Ways to House Train Your Dog
2. Surefire Methods of Potty Training
3. 5 Off the Beaten Path Travel Destinations in X (Fill In
the destination of your choice)
4. How to build your own online photo album
5. Everything you need to know to clean your computer from
adware
6. What you need to know to protect your children online
7. How to overcome (enter any hardship you've had here)
8. Discover magical techniques for getting job promotions
9. 100 "comfort" recipes that "warm" up your family's kitchen
10. Caring for your fish
SIMPLE TOPICS WITH HIGH DEMAND
Have you noticed the demand for information on pets? It's
incredible. The term "fish" had over 170,000 hits last
month, has numerous Pay-Per-Click campaigns and has a very
good supply/demand ratio.
Same goes for "fish video" and "care of fish" keywords.
Travel books is another area where demand is very high. Even
more interesting is the increasing demand for travel
information from first-hand experience rather than canned
travel propaganda.
Computer security and care of your computer are also very
strong demand topics with strong emotional desire built in.
A terrific way to discover niche markets, immediately know
the supply/demand ratio online and even understand where to
best market those products is Adword Analyzer - I use it
every week -
http://www.infoproductcreator.com/part/adwanalyze
A CHALLENGE!
While you may be hard pressed to write a 200-page eBook on any
one of these topics, how about a 20-page Special Report, a
monthly $10 newsletter, or a giveaway eBook that contains links
to products that already exist - where you earn referral income
from anyone who purchases from your report?
Do you know, or could you easily find someone who's hobby is
cooking, raising pets, security, computers, or any number of
high demand fields who you could spend 1-hour interviewing?
To find out how easy developing profitable 20-page special
Reports really can be, here's the bible...
http://www.infoproductcreator.com/part/damon.html
MAKING A LIVING SELLING INFOPRODUCTS
What do you think is easier, creating a $47 eBook that sells
2130 copies OR...
Creating 6 $27 Special Reports that sell 350 copies each and
one newsletter at $97/yr ($8/month) that sells 500 subscriptions?
Accomplishing either option will earn you approximately $100,000/yr
- though in reality having you own product allows you to earn
income in many other ways including: consulting, interviews,
affiliate referrals, newsletter, back-end sales, etc...
So next time you get overwhelmed, become frustrated with your
lack of progress, then find a small niche and develop a quick
infoproduct that you can start marketing within days!
AUTHOR'S NOTE: Use This Article With Your Affiliate Link!
Please feel free to use this article in it's entirety in your online or offline
publication - the only requirement is that you use the following resource box
following your article: (Note, sign up for our affiliate program at:
http://www.infoproductcreator.com/affiliateinfo.html and substitute your own affiliate link
into the resource box):
Jeff Smith is an online marketing expert and author of
the highly recommended Ultimate Information
Entrepreneur's Success Package. Discover exactly how
to quickly create one hot selling infoproduct after
another. Building your own Infoproduct Empire is easy
with the Success Package. See it here:
http://www.infoproductcreator.com
PRODUCT REVIEW
Sprinks PPC - Getting Your Site Listed Alongside the BIG Guys!
Pay-per-click services offer a new option - placing
your ads alongside MAJOR content-based websites such
as About.com and iVillage.com and Forbes.com.
In the past, pay-per-click services such as Overture,
Findwhat, Kanoodle and even Google Adwords allowed you
to bid on placement within search engines.
So - when someone searches for a keyword on Google,
your ad comes up in the top few pages, depending on
your bid amount and a few other factors.
"CONTENT-BASED" ADVERTISING
Placing your site in front of searches for specific
keywords can be very effective.
Another way to "be found" on the internet is to place
your ad on highly relevant, high-traffic, content-
oriented sites.
Thinking is, as people surf Forbes.com for information
on business - for example, they could be exposed to
your highly relevant site and be a perfect target for
your products or services.
Typically such advertising space has been limited to
large companies with big advertising budgets.
Not so any longer.
Content-based ads are coming on strong.
Sprinks was one of the first to offer such a service.
Here's how it works...
You setup an account and pre-pay an amount you intend
to use for marketing - I started with $100, but you can
enter any amount you want.
Setting up your keywords that will identify the content
pages where your ad will appear is the most challenging
part. the categories are not bad, but you will need to
keep a close eye on your campaigns as you will find
listsings are more than smaller PPC engines.
Next - you enter your headline and ad(s) that will appear
on the content pages associated with your chosen keywords.
So far, I've found Sprinks to be less restrictive with
their criteria for ads than Google or Overture have been,
that may change as their service expands.
Finally - you submit your campaign for approval, which
seems to take between 1-4 hours with my experience.
WHAT RESULTS CAN YOU EXPECT!
Of course, every campaign will be different, but here
is what I have experienced so far.
1. Lots of traffic fast! I had several hundred hits
in less than 24-hours. The number of hits were
significantly higher than I received for similar keyword
campaigns in Google or Overture.
2. My $100 was gone within 7-days - partly due to some
fairly pricey bids and mostly due to fast clickthru
activity.
3. After 7 days I had 8 sales for my $47 Ultimate
Information Entrepreneur's Success Package on less than
350 hits. Conversion was a little lower than my average
but ROI was good - $100 cost generated $370 in sales.
4. Sprinks support and sales group are very helpful and
offer at many points to assist you with your campaign.
Nice to see compared to the big guys - hope it stays that
way.
5. Sprinks also offers keyword PPC (like Overture, Google)
My experience with that was not good - very little traffic
generated and no sales. Stick to Content Sprinks.
6. Finally, make sure you use tracking codes with your
campaign so that you can tell how many hits you are getting
AND more important - how many sales are generated from
traffic coming from your Sprinks campaign.
Overall, Sprinks gets a "two-thumbs-up".
USABLE NEWS From The World of Infoproduct Development
** Mystery To Be Unveiled On Monday September 15th at
Midnight!
Something exciting will happen this coming Monday night.
While many of you may be crawling into bed - at least on
the East Coast of the US, I will send out a TOP SECRET
interview I've conducted with a master online marketer
introducing a brand new service that will revolutionize
online marketing!
I can't tell you more than that now, but stay tuned for
a fascinating interview!
** Marlon's BRIBING His Customers!!
You'll never get a better deal than this on Marlon
Sander's Powerful "Amazing Formula that Sells Products
Like Crazy!"
He's throwing in 17 Super Sized Bonuses with this package,
for a few days longer - you can get hold of this "17 Bribes
Promotion", but he's due to cut it off any day.
Here's what you need to know about Marlon:
- He's in the top 5 most successful infoproduct developers
online over the last couple of years
- He tries ALLOT of leading edge stuff, then he tells you
what works and what doesn't
- You won't find his information for free ANYWHERE!
- He tells it like it is. No fluff, no theory - he doesn't
hold anything back because he DOESN'T HAVE TO.
Check this limited time offer out now!
http://www.infoproductcreator.com/part/amazingformula
WRAPPING IT UP!
Have a wonderful weekend!
Watch for our SPECIAL ANNOUNCEMENT at Midnight on Monday
Septembber 15th!
As always - if you have any questions, let me know.
mailto:jeff@infoproductcreator.com
Jeff Smith
http://www.infoproductcreator.com
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CONTACT INFORMATION
Jeff Smith
Editor Online Marketing Secrets Revealed
webmaster@inf
oproductcreator.com
http://www.infoprod
uctcreator.com
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